Want to try it on? Visit us at Lenox Square in Atlanta or the Houston Galleria, or text a stylist to hold your size.
Prism Violet color with signature Icecream print.
The Standard tee is a short-sleeve knit crewneck with an Icecream print, finished in a vivid Prism Violet. It brings instant color to a simple outfit, whether it is a summer day out or a weekend at the mall.
Style it: Pair with black denim shorts and white sneakers. Shop more Icecream
About Icecream: ICECREAM launched in 2004 as the playful sister label to Billionaire Boys Club, the New York brand founded by Pharrell Williams and Nigo. It began with skate-inspired footwear and is known for candy-bright graphics featuring dollar signs, diamonds and ice-cream motifs.
Shop it online or in store at Pure Atlanta (Lenox Square) and Pure Houston (Galleria). Order by 12 PM ET on weekdays and it ships the same day. Free ground shipping on orders over $175 — add another piece to unlock it.
Free pickup at Lenox Square. Usually ready within 24 hours. Choose Pickup at checkout.