Pure Merch

• Pure Merch is the store's own label, designed in-house and sold only at Pure.
• The line is built around the signature Pure block logo tee.
• Pure Merch covers logo tees, Culture hoodies, sweatpants and joggers, shorts and men's underwear, including the Pure Atlanta Block Logo Stretch T-Shirt, the Crystal Block Logo T-Shirt, the Pure 4:04 Pure Atlanta Time Tee and Pure Varsity Shorts.
• Every item sold by Pure is 100% authentic.
• Weekday orders placed by 12 PM ET ship the same day by UPS, and US ground shipping is free on orders over $150.

Where can I buy Pure Atlanta merch in Atlanta?

At Pure Atlanta in Lenox Square, 3393 Peachtree Rd NE, Suite 5025B, Atlanta, GA 30326, (404) 841-3466, or online at PureAtlanta.com.

Where can I buy Pure merch in Houston?

At Pure Houston in the Houston Galleria, 5015 Westheimer Rd, Houston, TX 77056, (713) 621-7873, or online at PureAtlanta.com.

Is Pure merch authentic?

Yes. Pure merch is designed in-house and sold only at Pure, and every item sold by Pure is 100% authentic. Read the Pure authenticity guarantee.

Does Pure make its own underwear?

Yes. Pure merch includes Pure logo men's underwear. Underwear is final sale, so it cannot be returned or exchanged. Need help with sizing? Text a Pure stylist at (404) 808-2115.