NEW KASH HATS X PURE

Kash, the luxury athleisure brand famous for its crystal Diamond Collection, keeps expanding into new styles, colorways and textures. One of the best additions to the line is the Kash snapback, a hat that takes the brand's signature symbol and puts it front and center.

What Kash is known for

Every Kash piece is built around the Hamsa, a symbol of blessings and protection from the evil eye. You will see it on Kash jeans, crystal tracksuits and tees, and it is the reason the brand is recognizable from across the room. Kash pairs that symbolism with luxury details and athleisure comfort, which is why it has become a priority brand at Pure and a favorite of artists and athletes. Celebrities such as Gillie Da Kid have been spotted wearing the latest Kash styles.

The Kash snapback

Each Kash hat highlights the Hamsa on the front panel. The hats are built with multiple layers of fabric to elevate the look and give the front a textured hand, and there is script detailing along the inside of the bill and around the sides. It is the kind of detail you notice up close, and it makes the hat feel far more considered than a standard snapback.

Kash Chenille Hamsa Snapback - Blue with Green

Kash Chenille Hamsa Snapback - Black

What Pure carries now

Pure stocks the Kash chenille Hamsa snapback in black and in blue with green, along with the rest of the Kash accessories lineup. Shop every style in Kash accessories, or explore the full Kash collection for jeans, tees and outerwear to match.

How to style a Kash hat

• With a Kash tracksuit: the easiest way to wear it. A black Kash snapback with a black or white Kash tracksuit gives you a head-to-toe look that still feels relaxed.
• With crystal denim: pair the hat with Kash Hamsa jeans and a plain black tee. The hat and jeans tie together through the Hamsa without competing.
• Color pop: the blue and green snapback is made for neutral outfits. Wear it with black, white or grey and let the hat bring the color.

Snapbacks are adjustable, so fit is simple. If you want to see the colors in person, our team at Lenox Square can pull every Kash hat for you.

Why a Kash hat is worth it

A good hat changes an outfit faster than almost anything else, and the Kash snapback is built to be noticed. The layered chenille front gives it texture you can see from across the room, while the Hamsa ties it to the rest of the Kash line, so it instantly matches any Kash denim, tees or tracksuits you already own. It is also one of the most accessible ways into the brand. If you are new to Kash, the snapback is an easy first piece that lets you wear the Hamsa every day. If you already rock Kash head to toe, it is the finishing touch. Either way, it is a hat that looks as considered as the rest of your fit.

Shop Kash hats at Pure

Every Kash piece we sell is 100% authentic, guaranteed. Order online with free US ground shipping on orders over $175 and same-day shipping on weekday orders placed by 12 p.m. ET, or visit Pure Atlanta at Lenox Square and our store at the Houston Galleria.