Posted on December 06 2015
I'm so excited to announce a restock of one of my favorite brands to PureAtlanta.com. Artic premiums is amazing in fit and unique in moto-sportswear aesthetic. Myself, like most of the Pure men are always traveling. So I really understand the importance of having effortless travel looks that are both comfortable and look fashion forward at the same time. To me Arctic Premium really embodies the energy of the term I coined "airport swag", because whether you spend a lot of time in airports or you're jetting off in a private plane you want a look you can both be seen in and take a nap in. Arctic Premium is perfect at that and at an amazing price point I am excited to add this line to my assortment of the most amazing luxury lines in the world.